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Case Studies

Domain Success Stories

Learn from real domain sales, investment strategies, and the stories behind the industry's most valuable digital assets.

Notable Domain Sales

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2019

Voice.com

Sale Price

$30,000,000

Tech

Largest publicly confirmed domain sale

Purchased by Block.one for their social media platform. Demonstrates the value of single-word .com domains in emerging tech sectors.

2014

Cars.com

Sale Price

$872,000,000

Automotive

Part of larger business acquisition

While part of a larger deal, this shows how premium category-killer domains become core business assets worth hundreds of millions.

2010

Insurance.com

Sale Price

$35,600,000

Finance

Record-breaking category domain

Purchased by QuinStreet. Demonstrates the immense value of exact-match domains in high-value industries like insurance.

2010

Sex.com

Sale Price

$13,000,000

Adult

Most contested domain in history

After years of legal battles over its theft, finally sold legitimately. A cautionary tale about domain security.

Legendary Domain Investors

Learn from the pioneers who shaped the industry

Rick Schwartz

The Domain King

Pioneer who purchased domains in the mid-90s, famously bought Candy.com, Porno.com, and many others. Known for the 'buy and hold' strategy.

Strategy
Premium .com acquisition and parking

Frank Schilling

Domain Industry Legend

Built one of the largest domain portfolios. Founded Uniregistry and sold to GoDaddy. Master of portfolio management at scale.

Strategy
Large-scale portfolio building

Mike Mann

Serial Entrepreneur

Known for bulk registration strategies and quick flips. Registered thousands of domains per day at peak. Focuses on brandable domains.

Strategy
Volume registration and quick sales

Domain Stories Collection

Explore our growing collection of domain sale stories, from million-dollar acquisitions to clever investment strategies. Real stories, real numbers, real lessons.

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External Resources

Industry resources for domain sales research and market analysis.